Rob Horton
Chief Executive Officer
Rob is co-founder and a digital marketing technology expert. He has spent the last 20+ years working with marketing teams of all shapes and sizes, to take their operational marketing needs and deliver successful technology-backed solutions. Rob sets the strategic direction for the company and works closely with clients and partners to ensure we continue to innovate faster than our competitors.
Jon Mitchell
Chief Technology Officer
Jon is the co-founder and Chief Technology Officer at Hive. He has over 20 years experience in software development, with the majority of that focused on creating fit for purpose Marketing solutions, with companies such as Occam, Alterian and Experian. From architecture and design, development and testing, to deployment and cloud hosting, Jon leads our R&D team to ensure that clients and end-users can put their trust in our Hive Marketing Cloud platform.
Debbie Greenman
Chief Operating Officer
Debbie has over 30 years experience in marketing technology companies including LVB (later Draft Worldwide), Brann (later EHS), Alterian and smartFOCUS (later BlueVenn). She started as an analyst, migrated into database design and build to do better analysis and campaigning, eventually heading up R&D teams to create better technology for Marketers to use. She has built a career on striving for excellence and even took a sabbatical to set up a delicatessen that was voted the best in the UK. As COO Debbie utilises her strengths, or some might say obsession, with processes and procedures to ensure Hive can run as efficiently and cost effectively as possible to achieve the business goals.
David Greenman
Chief Customer Officer
David has over 30 years of experience in the software industry, having held a number of directorial positions in predominately Marketing Services and Marketing Software companies. Initially, from a technical background, his managerial and business acumen has resulted in him holding a number of director-level positions, including remits for Operations, Sales, Development and Consultancy. David was a founding member of the software and services company, smartFOCUS PLC (later BlueVenn). The company grew to have > 120 employees with 8 offices in The UK, US, France and The Netherlands, turning over in excess of £11.5m. David is responsible for ensuring the success of our customers through training, consultancy and managed services.
Chris Underhill
Investor & Adviser
Chris joined Hive as an investor and adviser in 2014. He draws on over 35 years of senior executive experience in leading and growing international software companies, including smartFOCUS PLC (later BlueVenn). His focus on SaaS in martech, adtech, e-commerce and data intelligence sector, means Chris brings a wealth of knowledge and guidance on Hive’s goals and strategic ambitions.