Imagine you’re the customer
Your travel company emails
To offer you the holiday
you’re on at a huge discount.
There’s nothing like knowing
that you’ve paid more
to ruin a relaxing break.
Don’t sell to the sold
Our software allows you
to create rules which
Who have already booked their
holiday - or are even away
when you're running
Exposing your loyal customers to
lower rates can lead to cancellation
or rebooking - and affect your profit
You also run the risk of losing
business credibility and
if you’re not vigilant.
Using Hive Marketing Cloud’s
versatile filter system
You can choose which customers to
exclude from your messaging
Based on their travel
timeline or by destination.
Reduce your discounts
Regain control of your
And grow customer satisfaction
By using our tools
to be smarter with
Control your product inventory and focus those last-minute promotions
You’ve got a clear idea of your target audience and your right-time marketing strategy, but are you clear on which products you have in your arsenal that need your marketing attention?
While marketing new holiday deals can be relatively clear cut, not being able to easily identify distressed inventory, unsold seats or overlooked destinations can make maximising promotion of these products and services difficult.
The Hive Marketing Cloud provides tailored inventory reports of your data showing detailed occupancy rates for future periods, allowing you to create a new game plan.
Hive’s reporting allows you to look ahead at potential gaps in your strategy, allowing you to synchronise your last-minute marketing activities with indicative availability.
Be the master of forward planning using Hive’s visualisation tools to turn your booking data into clear, actionable insights. Focus campaigns and tactical strategies in the right direction to maximise promotion, conversion and revenue.
Featured solutions to challenges in your sector
Right Time Marketing
Stop guessing and start matching your marketing promotions with your customer’s actual booking horizon for accurate segmentation, right time promotions and strong conversions.
Increasing Booking Value
Time your promotional communications about additional holiday services with clear insights into your window of opportunity to increase the value of your bookings and customers.
Channel Cost Reduction
Do you know if your customers choose you over third-party affiliates? Make sure that they have no choice by targeting direct messages that make them want to use you and you only!
Is your supplier hoarding all of your booking data, leaving you without access to crucial information to fuel your marketing campaigns? Not anymore! Hive has the knowledge, expertise and the spare key to unlock everything you need.
High-level capabilities of Hive