Revenue Management

Replacing BlueVenn? Find out why we're the best alternative.

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Replacing BlueVenn? Find out why we're the best alternative.

Product control

You know your audience

And you know what you need to sell

But do you know what offers suit both your company and your customers?

Tailored Reports

We bring together booking, availability and marketing data

So you can quickly identify unsold seats or overlooked destinations

And act on them.

Bye-bye bulk

Find customers that will be more receptive to offers

Stop saturating your mailing list with last-minute deals

Be more targeted.

Match heaven

If you can cover shortfalls

And the customer gets offers that are right for them

It’s a win-win.

See below for more details

Control your product inventory and focus those last-minute promotions

You’ve got a clear idea of your target audience and your right-time marketing strategy, but are you clear on which products you have in your arsenal that need your marketing attention?

While marketing new holiday deals can be relatively clear cut, not being able to easily identify distressed inventory, unsold seats or overlooked destinations can make maximising promotion of these products and services difficult.

The Hive Marketing Cloud provides tailored inventory reports of your data showing detailed occupancy rates for future periods, allowing you to create a new game plan.

Hive’s reporting allows you to look ahead at potential gaps in your strategy, allowing you to synchronise your last-minute marketing activities with indicative availability.

Be the master of forward planning using Hive’s visualisation tools to turn your booking data into clear, actionable insights. Focus campaigns and tactical strategies in the right direction to maximise promotion, conversion and revenue.

Solutions

Featured solutions to challenges in your sector

Right Time Marketing

Stop guessing and start matching your marketing promotions with your customer’s actual booking horizon for accurate segmentation, right time promotions and strong conversions.

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Revenue Management

Match the right bookers to your unsold holidays.

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Margin Protection

Don’t ruin a holiday or your profit margins by utilising Hive’s software to exclude pre-booked customers from your promotional booking campaigns.

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Increasing Booking Value

Time your promotional communications about additional holiday services with clear insights into your window of opportunity to increase the value of your bookings and customers.

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Channel Cost Reduction

Do you know if your customers choose you over third-party affiliates? Make sure that they have no choice by targeting direct messages that make them want to use you and you only!

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Case Study

Over a third of all bookings for Lake District Hotels now occur within a week of receiving targeted marketing - accounting for almost half of the overall revenue.

Find out how