Imagine you’re the customer
Your travel company emails
To offer you the holiday
you’re on at a huge discount.
There’s nothing like knowing
that you’ve paid more
to ruin a relaxing break.
Don’t sell to the sold
Our software allows you
to create rules which
Who have already booked their
holiday - or are even away
when you're running
Exposing your loyal customers to
lower rates can lead to cancellation
or rebooking - and affect your profit
You also run the risk of losing
business credibility and
if you’re not vigilant.
Using Hive Marketing Cloud’s
versatile filter system
You can choose which customers to
exclude from your messaging
Based on their travel
timeline or by destination.
Reduce your discounts
Regain control of your
And grow customer satisfaction
By using our tools
to be smarter with
Your best offer, when the customer wants it.
You already know when your customers like to travel, but do you know how far ahead they like to plan and book? We call this crucial window of opportunity the customer’s personal booking horizon.
Using your booking data, Hive calculates each customer’s personal booking horizon. This allows you to match your seasonal promotions with your customer’s search and plan window, increasing the potential of a booking.
Whether your target audience is a family of four who likes to plan months in advance or a retired couple who prefer to book last-minute, Hive allows you to send the right message to the right people at the right time.
High-level capabilities of Hive
Featured solutions to challenges in your sector
Right Time Marketing
Stop guessing and start matching your marketing promotions with your customer’s actual booking horizon for accurate segmentation, right time promotions and strong conversions.
Increasing Booking Value
Time your promotional communications about additional holiday services with clear insights into your window of opportunity to increase the value of your bookings and customers.
Channel Cost Reduction
Do you know if your customers choose you over third-party affiliates? Make sure that they have no choice by targeting direct messages that make them want to use you and you only!
Is your supplier hoarding all of your booking data, leaving you without access to crucial information to fuel your marketing campaigns? Not anymore! Hive has the knowledge, expertise and the spare key to unlock everything you need.